The Skytrax Travel Panel was launched in 1991. The Business Research Group (BRG) comprises corporate
travellers, undertaking air travel on a frequent basis.
Approximately 53 per cent of Business Research Group members work with major
international corporations, 41 per cent with SME's - a balance
comprising a mixture of governmental staff, self-employed consultants
The BRG currently totals more than 70,000 members.
Travel frequency for BRG members comprises a minimum of 6
intercontinental long haul return trips in a 12 month period - a return
trip counting as 2 flights. BRG members originate from over 65 countries, and 84 nationalities
are represented. Female travellers make up 14.2 per cent of BRG
BRG members complete survey questionnaires for Skytrax projects, and do not
receive payment for this service.
BRG members complete a wide range of surveys,
although we limit cross survey participation in any given year. BRG
Members who participate in a specific airline Product Survey would not
be invited to complete a similar study within the next 12 month period.
BRG member identities are treated in a confidential manner, according to
For information about the BRG / Skytrax Travel Panel, please contact:
Mr Peter Miller